TryInternetDating.com, launched today, publishes condensed reviews on popular Internet dating sites.

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TryInternetDating.com was developed as a resource for people interested in online dating, Internet personals, chat services, video dating and other dating services via the World Wide Web.

Laguna Beach, CA — April 2^nd, 2004 —TryInternetDating.com was unveiled today as a resource for single adults interested in learning more about Internet dating and online personals. The site's editors "Ken & Barbie" publish their "cliffs notes" while using various online dating sites. The reviews are straightforward and, at times, humorous. The site also includes articles on online dating safety and other valuable tips –such as how to create a video profile and how to write your first email "Hello". The site provides a free and fast portal to many of the Internet dating sites available today.

Online Dating Gains Worldwide Acceptance

In September 2003, ComScore (an online research firm) estimated the number of online "personals" profiles to be around 40 million. Specialty Match Network believes there are close to 2 thousand sites catering to Internet Dating,Online Personals, Video Chat,Video Profiles and Dating Services.

According to the U.S. Census Bureau, over 70 million adults in the United States are single. They estimate this number to exceed 100 million by 2010. 60% of the population active on the Internet are single. Now that Internet Dating is gaining social acceptance, singles are openly admitting among friends they've dated someone they met on the Internet, in record numbers.

Social acceptance of online dating has been helped by several factors: Hollywood's Tom Hanks and Meg Ryan played characters who met online in "You've Got Mail" and most recently eHarmony.com has placed real customers in their television ads that have met and married after meeting online. Society has acknowledged Online dating as an acceptable and safe way for singles to meet.

"Cliffs Notes" help save time and frustration for singles interested in Internet Dating.

Most of the online dating sites require visitors to fill out a profile to gain access to the site, search members and check out the features. True, many sites do not charge people until they actually find someone they want to exchange email with, but people still need to invest the time and energy filling out these profiles just to see what is behind the curtain and experience the community of members and the site's technology.

It's estimated that it takes an average of 20 minutes to complete an online profile on many of these sites. Few take less time, many take much longer. Ken and Barbie allow people to read about their experiences from both a male and female perspective before they invest the time and energy to gain access to the various site profiles.

"It's no different than reading a review before you go to a movie", stated Jim Smith, EVP of Specialty Match Network, Inc the company that developed TryInternetDating.com. "We wanted to provide consumers with a snapshot view of Ken and Barbie's online dating experiences while creating a web destination where other online dating users can also post their comments."

As the site evolves, Ken and Barbie plan on adding the ability for people to post comments regarding their online dating experiences, advice to others, suggestions and other tips for improving your online profile, essay questions, photos and more.

TryInternetDating.com is the fourth site in the Specialty Match Network. It follows the corporate site at www.SpecialtyMatch.com, our dating directory portal at www.eOnlineDatingSites.com and the company's first niche online dating site for country music lovers www.MyCountryMatch.com.

About Specialty Match Network

Specialty Match Network specializes in building niche properties for online dating, social networks and corporate brand extensions focused on a specific theme, lifestyle, ethnicity, and interest or hobby. Our experience in building online communities and getting them to market started with computer Bulletin Boards Systems (BBS) and enterprise software solutions. Today we've developed the next generation of matching and online relationship tools to create useful social networks that span a variety of needs and subjects.

Our mission is to enable corporations to know, understand and most importantly, engage their customers as never before possible. In addition, for the first time, corporations can use the power of the World Wide Web and our online relationship management technology to empower their customers to network with each other – which improves the relationship between the corporation and its social value while promoting its corporate brand.

Specialty Match Network's leadership team has a proven track record for building award winning technology, combined with years of experience that enables us to execute on the customer's vision by creating useful and compelling online communities.

For more information on Specialty Match Network, Contact: Jim Smith, EVP, Business Development, (949) 338-6949, Email:partners@specialtymatch.com

Specialty Match Network... We Bring People Together^™

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